Friday is dedicated to top-notch college basketball action deep in the high-major conference tournaments, and new customers using the Caesars Sportsbook promo code PLAYRACEDYW can snare a double their winnings bonus.  The welcome promo awards 10 100% profit boost tokens to any new customer who uses Caesars' promo code to bet at least $1 on their favorite college basketball conference tournament matchups. Caesars Sportsbook promo code: How to claim your bonus Caesars is one of the most recognizable sports betting brands worldwide.  Any first-time Caesars customer can claim their welcome offer before tip-off in Friday’s conference tournament games in the ACC, Big Ten, Big 12, Big East, and SEC, so long as they use the Caesars promo code PLAYRACEDYW. The 100% profit boost tokens will be awarded once the new user completes the registration process and places their first bet for at least $1. These tokens must be selected by the user before an ensuing wager is placed if they want to activate the boost. Here’s how to redeem the Caesars promo code. > Click our Caesars Sportsbook bonus code link and then select “Bet Now” > Fill in your personal information when prompted > Enter Caesars promo code PLAYRACEDYW > Make a first-time deposit > Bet at least $1 on any college basketball conference tournament matchup   Complete these steps and you will be rewarded with 10 100% profit boost tokens. These tokens can be used anywhere on the Caesars sportsbook menu. Tokens can be applied to any wager with a maximum stake of $25. Tokens are valid for 14 days after issuance and will expire if they are not used within that window. Click any of our Caesars links to read the complete terms and conditions.  Enter TheLines' Perfect 16 March Hoops Game for Free Friday conference tournament preview Selection Sunday and March Madness are just around the corner. While the best teams in the country such as Duke, Auburn, Florida, Houston and St. John’s search for a conference championship, others are fighting to get into the 68-team bracket. Friday’s college basketball action begins at noon, ET and runs deep into the night. Check our dedicated betting odds page for updated game point spreads and totals. Meanwhile, here’s a look at what’s in store in the conference tournaments to close out the workweek. Big Ten quarterfinals: Begin at noon ET on Big Ten Network SEC quarterfinals: Begin at 1 p.m. on ESPN Big East semifinals: Begin at 6:30 p.m. on FOX ACC semifinals: Begin at 7 p.m. on ESPN Big 12 semifinals: Begin at 7 p.m. on ESPN+   Anyone who redeems the Caesars welcome bonus can use their profit boost tokens on any of Friday's conference tournament matchups. A variety of recurring deals are also available for returning Caesars customers, including the following: Road to the Alamo: Wager $10+ parlays for a chance to win tickets to the national semifinal game Profit boosts: Get better odds for straight bets and parlays, leading to higher payouts Refer-a-friend: Receive $50 in bonus bets every time you refer a friend to Caesars sportsbook